Thursday, October 14, 2004

Rejected Breakfast Cereal Mascots
(Number 2 in an ongoing Series)

It’s a junkie alligator.

Alphonse The Jazzy Alligator

"Daddy Needs His Medicine . . . And A Heapin’ Spoonful Of Wacky Sugar Pops!"

For some reason this mascot made a number of General Mills executives very nervous. They did suffer financially after pulling plans for the character, as the had lined-up an extremely lucrative merchandising deal with Oneida to make special Alphonse Alligator cereal/miscellaneous spoons.

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